This is not a long and detailed article on how sophisticated they are, instead this article is short and surprising. If you are doing work in the eCommerce world, you may have heard of the huge acquisition of Zappos.com (by Amazon) that was announced a few years back. The acquisition was something like $1.5B. Anyway, recently the more I study Zappos.com the more I realize how their site simply has almost everything in the right place and right proportions for optimized online sales. So, whenever I am working on the home page of a new client or modifying sections of templates of existing clients, I look to the best online websites and study what works. To make a long story short… if you look at the Response Headers of Zappos.com’s homepage, you will find this line:
X-Recruiting: If you’re reading this, maybe you should be working at Zappos instead. Check out jobs.zappos.com.
If you do not believe me, check for yourself… So simple yet clever!I got a kick out of this one, I hope you do to!
Here is the screenshot when I saw it: